Luxury Brand Management in Milan, Italy with Professor Scapparone

Join Professors Scapparone and Moore on this Spring Break 2025 trip. 
Picture of students with Lamborghini on trip to Milan, Italy

Spring Break March 7 - 16, 2025  

Luxury Brand Management
CRN 36846 BSAD 3600 Luxury Brand

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General Education Requirements: IHIP and AIA 

Join Professors Scapparone and Moore on their 3 credit Luxury Brand Management program. This is an online course and travels to Milan, Italy over Spring Break 2025. Students will experience the luxury management styles, specifically marketing approaches of major brands in Europe.

Learn more from the info session slideshow

Final Price of Program: $4,200

PAYMENTS ARE NON-REFUNDABLE.

Pending financial aid does not cover study abroad payments. Please call Student Accounts for more details at 978.665.4126.

Students should apply to the Center for Italian Culture (CIC) Scholarship in Academic Works in October 2024. Students will find out if they received the scholarship and the amount before the first payment due date.

First payment due November 8
Second payment due December 10
Third payment due January 10

Working Itinerary

March  Depart from Boston to Milan, Italy
March  Walking tour of Milan, La Scala Museum
March  Lamborghini Museum, Walking tour of Bologna, Train back to Milan
March  Adapting Global Brands for the Italian Consumer–Panel Discussion, Armani Silos Museum
March  Italian Design: Food, Fashion, and Automotive—Company Visit, Brera Neighborhood Tour, Triennale di Milano Museum
March  Key industry Spotlight: Italian Luxury Goods, Fondazione Prada (Self-Guided)
March  The Silk Museum Tour, Ratti SPA Production Facilities and Outlet, Train back to Milan
March  Santa Maria delle Grazie Church and the Last Supper, Dimore Gallery, The Nilufar Gallery, and the Palazzo Morando Museum 
March  Depart from Milan, Italy back to Boston

The Office of International Education, Professor(s) Scapparone and Moore and the students of the Luxury Brand Management Program would like to thank the Center for Italian Culture for their generous support. Students planning to study abroad in Italy should apply to the Center for Italian Culture (CIC) Scholarship in October for Spring programs and January for Summer programs. As part of the scholarship, students are expected to present on their program in Italy when they return and attend a free CIC event on campus. See the latest program presentation

Questions? Get in touch!